3 page due 3am

Case Questions: What are the challenges in using chatbots (AI) for sales and marketing? Currently, a team of chat representatives worked with marketing to qualify and prime prospects for HubSpot’s sales team. Could they and should they be replaced with chatbots?? Was a conversational user interface (UI) the desired solution for B2B CRM or would a stripped down, more functional UI produce more efficiency for the customers who interacted with the bot? Was HubSpot ready for bots to become the face of its brand to its prospective customers?