Order F004 4 paragraphs due 1800hrs

Discuss the distinctions between healthcare goods and services, and the implications of these distinctions for marketing. Chapter 9: - Discuss the steps involved in the strategic planning process and how an organizations marketing strategy should link to its strategic plan. Chapter 15: - Discuss the difference between primary and secondary data. Under what circumstances might primary rather than secondary data need to be collected? Why do healthcare marketers frequently use health data generated by state agencies?