Internet's Effect On Public Opinion
Write a paper that summarizes how the Internet may affect public opinion in
a positive or negative way with regards to brand reputation. Select a
well-known brand (i.e. Nike or Microsoft) and discuss the current state of
public opinion using the Internet as your research tool.
The requirements below must be met for your paper to be accepted and graded:
- Write between 825 words (approximately 3 pages) using Microsoft Word
in APA style, see example below.
- Use font size 12 and 1” margins.
- Include cover page and reference page.
- At least 80% of your paper must be original content/writing.
- No more than 20% of your content/information may come from references.
- Use at least three references from outside the course material, one
reference must be from EBSCOhost. Text book, lectures, and other materials
in the course may be used, but are not counted toward the three reference
requirement.
- Cite all reference material (data, dates, graphs, quotes, paraphrased
words, values, etc.) in the paper and list on a reference page in APA style.
References must come from sources such as, scholarly journals found in
EBSCOhost, CNN, online newspapers such as, The Wall Street Journal,
government websites, etc. Sources such as, Wikis, Yahoo Answers, eHow,
blogs, etc. are not acceptable for academic writing.
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